Saturday, July 11, 2009

will soon lose it's post-apocalyptic, dusty lustre

-- "Nightmare on Granville (kudos & kvetches)" in The Vancouver Courier on June 26, 2009

Writing 101. It's and its are two very different words. Is will soon lose it is post-apocalyptic, dusty lustre correct? No, so jettison the apostrophe. It's is used correctly in the very next sentence.

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