
What's the key to writing a bad headline? Just ask the writer of the above headline, which appeared on the front cover - yes, the front cover - of yesterday's
24H Vancouver. It should be either
Patience key to scoring a gold-medal deal or
Patience key to scoring gold-medal deals. Can you see the difference? It's reminiscent of
another front-cover headline from the same paper.
No comments:
Post a Comment