Wear or where? Meh, I don't car

Here's the headline of an article ("Sidewalk-driving woman ordered to wear ‘idiot’ sign as punishment" on Yahoo! Canada News on November 6, 2012), which states that a woman was ordered to wear an "idiot" sign. Wear the sign. Wear it. Wear. Got it? Good. Then,

in the article's second sentence, it changes. Now the woman was ordered to hold the sign. Hold it. Then,

there was a careless misspelling of cares. Then,

apparently there once was a case of someone having to where a sign. Not hold a sign. Not wear a sign. They had to where a sign. Where. Click an image to enlarge it.